Death of Incognito Mode
It is a familiar ritual for anyone seeking a sliver of digital anonymity: You close your Incognito mode tab. You deleted your cookies. You cleared your cache. Yet, the website still seems to know exactly who you are, what you searched for, and even if you are trying to compare prices.
This persistent surveillance is not due to a lapse in memory but a deliberate, sophisticated tracking technique hidden in plain sight. It is called the Favicon Supercookie, and it exposes a fundamental flaw in how modern browsers handle persistent data. This technique uses the simplest element of a website—the small logo in your tab (the favicon)—to assign an un-deleteable ID that bypasses nearly all common privacy defenses,.
The Persistence Paradox: Hiding Identity in a Logo
The ingenuity of the Favicon Supercookie lies in its exploitation of a browser feature intended for speed, not tracking. Browsers are engineered to load favicons instantly, so they store them in a special database called the F-Cache. Unlike your standard cookies and history, this F-Cache is often designed to persist for months, completely separate from the normal data clearing processes.
The tracking mechanism works by transforming this persistent cache into a binary identifier. A server subtly forces your browser to load a specific, highly customized pattern of invisible icons (e.g., Icon A and C, but not B or D) on different pages. This creates a unique Binary Pattern (1011) saved on your disk—your identification number.
When you return to the site, the server doesn’t check what you ask for; it checks what you don’t ask for. If your browser already has Icon A, it won’t request it. If it’s missing Icon B, it will send a request. By observing the pattern of requests and no-requests, the server can instantly reconstruct your unique ID, effectively reading what your browser has stored without your knowledge.
The Failure of Traditional Defenses
This cache-based attack renders standard consumer privacy tools obsolete. Researchers have confirmed that the Supercookie works flawlessly in Incognito mode. Why? Because the persistent favicon cache is shared even between a regular browsing session and a private one. Furthermore, attempting to scrub your session by flushing the cache, closing the browser, or restarting the operating system fails to clear this deep-seated tracker,.
This reality is a stark reminder that true privacy requires architectural solutions, not just settings toggles. When even a VPN or AdBlockers cannot prevent a website from reconstructing your identity, it reveals the insufficiency of external defenses. Users require tools built from the ground up on the principle of Privacy by Design, where data persistence is eliminated entirely, not just moved into a “private” window.
This need for fundamental protection is why robust mobile solutions are increasingly vital. Leveraging the Incognito Browser, the best free privacy browser for Android, allows users to enforce a session-based approach to all browsing, automatically eliminating persistent data storage—including hidden caches—the moment the app is closed. This moves the defense from relying on a browser’s incomplete settings to a definitive, ephemeral architecture.
The Future of Invisibility
The Favicon Supercookie demonstrates that trackers are constantly exploiting technical loopholes to achieve persistent, almost un-deleteable identification. This persistent tracking capability undermines the core promise of incognito mode and highlights the urgent need for developers to modify browser caching behaviors, specifically separating and clearing the favicon cache when a user chooses to delete their history.
Until that happens, the responsibility falls to the individual and the tools they choose. Privacy cannot be a half-measure; it must be the default.


